-
Can Christmas Ad Giants Team Up In the Name of Corporate Social Responsibility?
If you were watching prime time TV on Friday night (6 December) you might have noticed something a little bit different about the Ad Break during Gogglebox. This was thanks to a collaboration from Save… Read more
-
The 9 Best Inclusive PR and Marketing Campaigns of 2019
Anyone who knows me and follows this blog will now probably no that one of the main things I talk about is – Inclusivity. It’s something I talk about a lot because it’s something I… Read more
-
Black Friday – Simply Discount Deals or a Clever Marketing Ploy?
Today I’m talking all things – Black Friday, you’ve probably heard of the event that’s being named ‘the shopping event of the year’. The American Tradition, of a discounted shopping day after Thanksgiving, gained popularity… Read more
-
Manipulating the Media: Are the Tory Parties Digital Campaign Tactics Ethical?
As the General Election approaches, the Tory and Labour Parties are campaigning for the coveted position as Prime Minister. I don’t claim to be an expert in British Politics, but have been following some of… Read more
-
What Changes is Instagram Making In Response to Mental Health Concerns for Young People?
I’ve heard a lot of rumblings this week about changes coming to Instagram, in a step to protect the mental health of the platforms users – especially young people, under 18. So what are these… Read more
-
#WaPoDeathNotices – Where Do We Draw The Line Between Spin and Fake News?
If you haven’t been following the latest scandal in the Twitter-sphere I mean where have you been? But The Washington Post landed themselves in some hot water with the public over a headline that read… Read more
-
Are Influencer Collaborations Enough To Keep Consumers Craving Fast Fashion?
I recently watched new BBC series ‘Breaking Fashion’ the series is an exclusive look inside In The Style with it’s CEO Adam Frisbee. I have to stay when I first heard about the series I… Read more
-
Is ‘The Circle’ Just a Sad Satire for the Realities of Life on Social Media?
If you haven’t watched The Circle, I’ll break it down for you it’s basically a Reality TV Show where contestants are put into an apartment block but don’t meet and just communicate over a social… Read more
-
Rise and Shine – Kylie Makes Money From Memes
If you aren’t familiar with Kylie Jenner – she is basically the Queen of the Internet and also the youngest self made billionaire according to Forbes. In the past week Kylie has made headlines for… Read more
-
Creators Like Shane Dawson are Bridging the Gap Between Youtube and Traditional Television
If you are a fan of Youtube or follower of the ‘Beauty Community’ you will probably have watched Shane Dawson’s recent online series’ featuring Jeffree Star, Tana Mongeau and his popular ‘Conspiracy Theories’ Series. In… Read more